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Solution · Sales & revenue operations

Competitor moves. Tracked automatically.

Pricing changes, feature launches, positioning shifts - monitored and analyzed. Your sales team walks into every call informed.

Book a callFor agencies and partners
Sales & revenue operations · department
Competitor intelligenceAlways-current battle cards

Where it breaks

Your competitors changed pricing. You found out from a prospect.

Manual competitive research is ad-hoc. Pricing and feature changes happen without notice. Sales team lacks current battle cards.

The fix

We monitor competitors continuously and deliver actionable intelligence to your team.

What we build

An agent is a stack.

2 capabilities working as one, built in your sales & revenue operations stack.

Competitor intelligence · capabilities2 parts
Competitive monitoringTrack competitor websites, pricing pages, feature updates, and public communications.
  • Website change detection
  • Pricing page monitoring
  • Feature launch tracking
  • Public communication scanning
Sales enablementBattle cards and competitive briefs updated automatically based on monitoring data.
  • Auto-updated battle cards
  • Competitive briefs
  • Positioning change alerts
  • Slack notifications

How it works

Monitor. Analyze. Inform.

  1. Step 01Select competitorsDefine your competitive landscape and monitoring targets.
  2. Step 02AI monitors continuouslyChanges tracked, analyzed, and categorized by impact.
  3. Step 03Team stays informedBattle cards updated. Alerts for major changes. Sales walks in prepared.

Under the hood

Plugs into your stack.

Competitor intelligence works inside the tools your team already uses, on infrastructure you own.

Competitor intelligence · Integrations4 connected
  • Data Extraction (web scraping, APIs, or custom)
  • Social Media APIs (LinkedIn, Twitter, etc.)
  • Team Communication (Slack, Teams, or your tool)
  • Runtime & Orchestration (Trinity by Ability AI)

Agents in Sales & revenue operations

Ready-made agents for this department.

All agents
AtlasOutbound Campaign AgentAutonomous outbound campaigns - finds leads, writes emails, launches sequences, and adjusts from results.Sales & revenue operationsScoutCompetitive Intelligence AgentScores your market every week, spots new entrants early, and alerts you when a competitor crosses a line you set.Sales & revenue operations

Questions

Before you ask.

What sources does it monitor?

Competitor websites (pricing, features, messaging), LinkedIn (hiring, leadership changes, customer wins), and public announcements. Customizable based on what matters to your sales team.

How often are battle cards updated?

Automatically when changes are detected. Major changes trigger immediate Slack alerts. Full battle card refresh weekly.

What results should we expect?

Your team stops doing ad-hoc research and walks into competitive deals with current battle cards. Major changes reach Slack the day they are spotted.

Can we track specific competitors only?

Yes. You define the competitor list and what to monitor (pricing, features, messaging, hiring, etc.). Focused tracking, not noise.

Do we own the system?

Yes. You own the system. We build the infrastructure in your stack, hand over the keys, and you own it forever - no vendor lock-in.

Next step

Want this in your company?

Start hereBring one workflowA 30-minute working call. We’ll map your sales & revenue operations workflow to an agent stack and tell you honestly whether it’s worth building.
Book a callFor agencies and partners
The departmentSales & revenue operations in TrinityEvery solution, agent and question for this department, in one place.

More in Sales & revenue operations

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